A more personal way to plan travel

Meet Choice 1 Tours, a private worldwide travel brand of Luxury Tours Agency LLC, founded by Mohamed Boumeshoul.

Chefchaouen in northern Morocco

Your plans come first

Choice 1 Tours is a worldwide private travel brand of Luxury Tours Agency LLC. We help travelers put together trips that reflect their interests, available time and preferred level of comfort.

Our address is in the Errachidia region of Morocco. That local connection sits alongside a wider approach to planning travel across Africa, the Middle East, Europe and Asia.

We begin by listening. The right route for you depends on more than a list of sights: it also depends on how you want each day to feel.

The people behind Choice 1 Tours

Mohamed Boumeshoul

Founder & CEO

Mohamed leads the company’s travel planning approach and the relationship with Luxury Tours Agency LLC.

Noureddine Boumeshoul

Website developer

Noureddine is responsible for the website’s design and development, helping travelers browse destinations and send their plans to the team.

What you can expect

  • A private itinerary for your party.
  • Clear discussion of the route, hotels and services.
  • A proposal you can review before booking.
  • An approach that considers your pace as well as your destination.